It was a week of winning for Huskaloo Coconut Cat Litter as Huskaloo boss, Tracey Voss won the Sustainability category at the prestigious Great British Entrepreneur Awards in London. That honour came just five days after Huskaloo took the top prize for Product Innovation in the Cat category at the Pet Industry Federation Awards in Northamptonshire. What makes these achievements especially remarkable is the competition – the GBEA win coming against all sustainable businesses nationwide, and the PIF award beating all other cat products throughout the UK pet world in 2022. Evidence that Huskaloo is not just a cat litter but a truly revolutionary new force in the green pet industry.
PIF Award for Cat Product of the Year
The Pet Industry Federation is the membership association for the UK pet industry, representing pet businesses nationwide and providing a strong voice for the industry at government level for over 70 years. The PIF Awards are the industry’s own and winning one means that you have achieved the recognition of your peers – the people that know the business best.
Speaking at the glitzy event at Whittlebury Hall, Tracey paid tribute to the PIF on the night: “The Pet Industry Federation team is always very supportive to British pet sector companies and receiving their award is both an honour and a boost to our business”. PIF CEO Nigel Baker said: “The PIF Awards just get bigger and better each year; the standard and volume of entries was phenomenal”. He also promised that for PIF’s landmark 75th anniversary celebration next year “We are planning something extra special”.
PetQuip Wins Make the Treble
The extraordinary PIF and GBEA double comes after a big showing in the PetQuip Awards at PATS Telford, when accompanied by French distributor, Claude Marechal and Spanish distributor, Rob James, our own Tracey Voss was honoured with the Theresa Swann Exporter of the Year award before Huskaloo scooped the silver Award in the category Celebrating Green and Organic. Tracey paid tribute to PetQuip legend, Theresa Swann before adding “These awards and honours amount to a strong endorsement for Huskaloo which is increasingly being recognised as an important, pioneering product”.